Tuesday, August 26, 2008

Search the Internet and Save the Rain Forest

Brazilian rain forest. Photo by Christoph Diewald via Flickr.

How many times a day do you use Google to search for stuff? 10? 20? 100 maybe? Now think what would happen if every time you searched with Google you saved part of the rain forest. Wouldn't that be cool? That's exactly the idea some creative developers had when they came up with Forestle (Forest + Google).

Forestle uses Google's Adsense for publishers to generate revenue. Translation: every time you click a sponsored ad (just like millions of people do on websites everyday) the proceeds (minus operating costs of course) are given to The Nature Conservancy to use to purchase acres of rain forest land as part of their Adopt an Acre program.

Not a bad deal. Looks like a "win-win" to me. So go ahead, start searching. Don't forget to spread the word. The more people using Forestle the more rain forest can be saved.

Click here to search on Forestle

Photo by Christoph Diewald via Flickr.

1 comment:

dmunk said...

Wow - cool idea! Unfortunately as of 9/3 it has been shut down by Google. No giggles from Google on the environment, apparently.... stay tuned.